Heinz’s Newest Mashup Condiment Is HoneyRacha, That’s Honey Plus Sriracha

A few years ago, Heinz apparently realized they were out of new material, so it was time to start releasing remixes.  And it worked.  Now they sell a mix of mayo and ketchup called MayoChup, a mayo-mustard called MayoMust, and a mayo-barbecue mix called MayoCue.


And here’s their latest:  Heinz just announced a new product called HoneyRacha.  It’s a mix between honey and Sriracha.  They’re going to feature it in a Super Bowl ad, and it’ll hit shelves soon. 


(Here’s a picture.)